Twitter Use More than Doubles
Usage of Twitter has more than doubled in the past year, according to new data from comScore.
In June 2010, nearly 93 million internet users worldwide visited Twitter.com. This marked an increase of 109% from the previous year, as the social networking site achieved strong gains across all global regions.
Latin American Twitter Use Increases Sixfold [...]
Social Media Training Day Kuala Lumpur & Singapore
I just wanted to say what a buzz we all had at the Trueventus Social Media MBA that took place last week in Kuala Lumpur and Singapore. The team on both days were really involved and participated in each session making them very enjoyable from my point of view as the presenter of the [...]
Men More Mobile
Men hold a dominant share in usage of many mobile technologies, according to a new study from comScore.
Men Make Up 6 in 10 US Smartphone Users “How Women Are Shaping the Internet” indicates that in both the US and Europe, smartphone usage is dominated by men. In the US, there is [...]
Heavy Twitter Users Bring Social Activity to New Heights
Daily users comment and upload content at least twice as much as average
eMarketer estimates there are 26 million monthly users of Twitter in 2010. That makes users of the microblogging service a relatively small minority of internet users, at 14.6%, and daily users are naturally even fewer in number. But their voice is disproportionately loud. [...]
Social Sites Get People Talking, but Marketers Must Earn Trust
Word-of-mouth may not translate to loyalty
Social media is a hot topic in marketing circles, but many consumers are also discussing the trend, which accounts for nearly 23% of time spent online in the US, according to Nielsen.
An April 2010 survey conducted by Harris Interactive for the Online Publishers Association (OPA) found that social media [...]
