Google keeps tweaking search formula
Software engineers reverently refine Google’s search algorithm so consistently that it often ends a day a tad different from when it started. Scott Huffman’s team tested ‘many more than’ 6,000 changes to its search engine in 2010, with 500 of them passing the grade to become permanent. ‘We have changed engines on a flying plane [...]
Google to hire record 6000 employees in 2011
GOOGLE said overnight it will hire a record number of people this year, taking on more than 6000 workers "across the board and around the globe." The internet giant added more than 4500 "Googlers" to its employee ranks in 2010 and plans to easily eclipse that figure this year, Google senior vice president of engineering [...]
Schmidt Out as Google CEO
Google just dropped a bombshell: Eric Schmidt is out as CEO (as announced in the company’s earnings report. We’ll be covering the company’s earnings call, which is sure to have more on this. He will step down from the role starting April 4, and co-founder Larry Page will take charge of Google’s day-to-day operations as [...]
Web founder says Facebook a danger
The man credited with inventing the internet has lashed out at Facebook and other social networking sites saying they are moving the web away from its founding principles. In an essay in Scientific American magazine, Tim Berners-Lee says social networking sites are tightly controlling the information put on there by users meaning the internet’s being [...]
Companies Struggle to Keep Social Media Content On-Message
Nearly three-quarters of blog posts don’t reflect corporate messaging Marketers and other corporate communications professionals may sometimes feel they have a thankless task: carefully craft messages about their company’s thought leadership, social responsibility efforts and new product or service launches, only to find those messages distorted as they’re disseminated through the media. PR and communications [...]



