Google+ social network adds games
Google+ added games, including the hugely popular Angry Birds, to the fast-growing social network vying with Facebook to be the hub for people’s online lives.‘We want to make playing games online just as fun, and just as meaningful, as playing in real life,’ Google senior vice president of engineering Vic Gundotra said in a blog [...]
Social Network Comments Fuel Offline Behaviour
Social networks are becoming a part of everyday life for many users, and their offline habits are affected by their participation.In November 2010, the Pew Internet & American Life Project surveyed US social network users for the “Social Network Sites and Our Lives” report, released in June 2011, and found that 31% of social network [...]
Days of Double-Digit Growth in Social Network Users Are Over
Social networking now reaches most internet users in the US and has become an integral part of their lives. Thanks to the rapid growth of Facebook, updating status, posting comments and sharing links with friends have become routine activities for millions of people.eMarketer estimates nearly 150 million US web users will use social networks via [...]
Social Network Ad Revenues Rising Worldwide
Thanks to Facebook, social networks are steadily increasing their share of total online ad spending in the US.In 2011, 10.8% of all US online ad spending will go to social networks. Next year, the share of spending going toward social destinations is expected to rise to 12.1%.“Major marketers are integrating social media into their overall [...]
Social Network Comments Fuel Offline Behaviour
Social networks are becoming a part of everyday life for many users, and their offline habits are affected by their participation.In November 2010, the Pew Internet & American Life Project surveyed US social network users for the “Social Network Sites and Our Lives” report, released in June 2011, and found that 31% of social network [...]